Branding Project
Srishti Collective 2018
The project is about showcasing the essence of Srishti and this year's collective.
Srishti Collective is an annual curated exhibition of projects created by graduating
batch of students from Srishti.
batch of students from Srishti.
Logo designing
It is the first and the strongest step of any branding project, because it speaks about
the brand and then the rest of the communication follows the language of the brand.
In this logo Srishti collective is represented by the initial 'S' where an upper circular
part and lower part comes to form the 'S' representing this exhibition as a reflection
part and lower part comes to form the 'S' representing this exhibition as a reflection
of each students growth and development throughout the journey in the last years
and through this project. The logo is made with one single line showing the
connectivity this platform and college provides for artists, designers, engineers
and others to grow together with the effort of each student.
connectivity this platform and college provides for artists, designers, engineers
and others to grow together with the effort of each student.
Visual language of the event and Collateral
Books, banners, gifts and lot more were designed following the visual language.
All these took a lot of iterations and collaborative efforts to finalize.
All these took a lot of iterations and collaborative efforts to finalize.
Exibition pictures
The completion of exhibition was great pleasure.
PC: Khusboo Rani Patel, Mahesh Bhatt
Work done for - Srishti Institute of Art, Design and Technology, 2018 Graduating batch, Srishti Collective
Mentors - Kumkum Nadig and Nupur Benerjee
